Cinemagraphs combine two of my favorite mediums; photography and cinematography, into one presentation. The method has been taking the content world by storm recently as a darling of the digital world. For good reason. It was created by two photographers in 2011 who broke it into the fashion industry where people literally freaked out over what they saw. I caught wind of it about a year ago and have been perfecting my way of doing it ever since. See the growing collection of my cinemagraph work in San Diego and beyond! Now, I'm ready to share it with everybody. Cinemagraphs are just quirky enough to stop people mid-scroll in this hurry up world to examine what it is they are looking at. It happens because what their eye sees does not completely compute in their brains. Something is strange and compelling. I love that and feel it lends itself to any sort of content marketing message or story you are trying to tell. In short: It is a small business killer app! Continue Reading